Responsibilities:
· The resource will work across different disciplines of the digital tasks along with another existing member
· This resource will support the notion to move a percentage of the work being awarded to agencies and external 3rd parties into internal Damac digital department
· The resource will lead on implementing digital campaigns by managing, utilizing and liaising between marketing members, digital resources, agencies and business partners
- While doing he will be overlooking:
- Digital media planning and implementation with 3rd party suppliers/ publishers
- Managing /implementing re-marketing initiatives
- Managing internal RTB and GDN process (instead of agencies)
- Providing analysis on Campaigns, social platforms, and always on assist such as corporate website.
- Bilingual is a plus to be able to manage RTB keyword.
- Strong digital media knowledge (PPC, CPM, CTR etc.)
- Strong understanding of paid search tactics and SEO tactics.
- Ability to develop & implement content strategies across different digital platforms
- CMS knowledge
- Strong technical background to be able to assess suppliers, use solutions and develop RFP’s.