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1.Job description
4.Training
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Case studies
·Sales manager, Debenhams: Scott Forsyth
·Business development executive: Steven McConnachie
Retail managers are responsible for running stores or departments to meet a company’s targets and policies. The aim of any retail manager is to maximize profit while minimizing costs. Retail managers ensure promotions are accurate and merchandised to the company’s standards, staffs are fully versed on the target for the day and excellent customer care standards are met.
Retail managers may also be required to deal with human resources, marketing, logistics, information technology, customer service and finance.
Typical work activities
vManaging and motivating a team to increase sales and ensure efficiency;
vManaging stock levels and making key decisions about stock control;
vAnalyzing sales figures and forecasting future sales volumes to maximize profits;
vAnalyzing and interpreting trends to facilitate planning;
vUsing information technology to record sales figures, for data analysis and forward planning.
Maintain a team
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vDealing with staffing issues such as interviewing potential staff, conducting appraisals and performance reviews, as well as providing or organizing training and development;
vEnsuring standards for quality, customer service and health and safety are met;
vResolving health and safety, legal and security issues;
vResponding to customer complaints and comments;
vPromoting the organization locally by liaising with local schools, newspapers and the community in general;
vOrganizing special promotions, displays and events;
vAttending and chairing meetings;
vUpdating colleagues on business performance, new initiatives and other pertinent issues;
vTouring the sales floor regularly, talking to colleagues and customers, and identifying or resolving urgent issues;
vMaintaining awareness of market trends in the retail industry, understanding forthcoming customer initiatives and monitoring what local competitors are doing.
vInitiating changes to improve the business, e.g. revising opening hours to ensure the store can compete effectively in the local market; dealing with sales, as and when required.
vManageris responsible for supervising day-to-day operations in his store.
vStrong organizational, communication, and computer skills are necessary in order to succeed in a grocery Branch manager job.
vOne of the primary responsibilities of a grocery store manager is to ensure that grocery clerks complete their daily procedures.
vA professional delegate’s responsibilities and monitors progress on various tasks.He conducts routine performance reviews with employees and helps them improve their skills.
vDressing should be proper, neet, clean and like professional.
vThe manager also trains new workers and provides ongoing training when new policies or procedures are instated.
vBy maintaining a friendly, helpful attitude, a successful manager can help ensure repeat business.
vHe reviews inventory and sales records, determines prices, and deals with vendors.
vThe manager places regular orders with distribution companies and makes sure that shipments arrive in a timely manner.
vManagers are responsible for making decisions about the type and quantity of products to stock based on consumer research and annual/monthly reports.
vBranch manager work towards meeting personal and location sales metrics and customer satisfaction by maximizing the customer’s experience.
vManagers all phases of store operation to ensure maximum sales and profitability.
vRetail store managers focus on key business initiatives, store presentation, marketing execution, inventory management, loss prevention, payroll management, risk management, and daily operational cost control.
